Waterhole — Tembo Commerce https://tembocommerce.africa/waterhole The African commerce briefing. Dawn powers 12,488 African storefronts — and almost nobody is paid for it https://tembocommerce.africa/waterhole/dawn-powers-african-commerce https://tembocommerce.africa/waterhole/dawn-powers-african-commerce Mon, 28 Sep 2026 00:00:00 GMT Shopify's free default theme runs more of African commerce than the next three themes combined. Here is where it shows up, and what that tells you about the market.